We all know that black Friday is known as shopping day which originated in the United States. Over the years, it expanded across the globe and offers buyers a chance to buy the products for a very cheap price. Several customers use this opportunity to buy stuff which was there on their Christmas wish list…
Pricing comes to be the basic point of scaling the business. Now, we all understand the significance of the pricing strategy. Furthermore, most businesses struggle with setting the right price point for their product. It can be tricky as pricing the products too high will make your customers shift to your competitors. You must be..
In today’s competitive scenario, it is important to stay ahead of the competitors. When every competition can make you anxious and out of the place. Pricing intelligence software can help beat those competitions in the retail world with great finesse. Knowing what your company stands for and how pricing plays a key role in determining..
You might have come across the term “Data extraction services” a lot these days. Now, data is what drives many businesses in this digitally empowered world. So, it becomes imperative to make the best of everything that you can get from the data that you can extract from the internet. But, the most important aspect..
Have you ever wondered how big and successful brands reach the top? The answer is they understand their competition. It is not possible for any company to be the best as well as stay the best unless they compare themselves with their competitors. It helps in finding out how they are different and how to..
The success of any business or marketing campaign launched by them can only be determined when it can be measured. It is the measuring part where market monitoring and analytics comes into the picture. Scalability directly impacts the way your company grows. With the help of data, marketers can analyze their performance and decide how..
The US online market will cross almost $1Trillion for the first time in 2022. Now, that is huge. Due to the pandemic, online business got a good boost as people had to follow social distancing. Having said that, it seems that shoppers are leaving nothing and buying a lot online. So, this is the right..
The internet is filled with so much useful and irrelevant information. Make no mistake: running an online business is no easy task. There are so many tasks to undertake from gathering data to analyzing, to insights, to results. Now, you did not think that it was going to be done manually, right? It has to..
Innovation is always very difficult when it comes to pricing and eCommerce. But we can’t ignore the fact that there has been explosive growth in eCommerce and the way startups are getting the boost it needs. So, having competitor price tracking is the need of the hour. Having said that, monitoring and analyzing prices is..
Pricing your product right can be a very overwhelming and time-consuming process. Companies with their manufacturing best also go for price intelligence software to get it absolutely right. Basically, competitive price intelligence is a crucial aspect of the product marketing process. Moreover, it enables the product marketing managers to identify the gaps in the market..
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